// --> // --> San Francisco Real Estate - Residential: Getting a grip on home pricing in Noe Valley - San Francisco

Thursday, July 05, 2007

Getting a grip on home pricing in Noe Valley - San Francisco

After being a realtor in San Francisco for 32 years I can almost always predict if a particular property is going to appeal to a wide number of buyers. It takes experience in San Francisco real estate to understand the nuances of our market. To a person who does not analyze our market every day it can be confusing. If I were to use a comparative market analysis, I could almost always tell why one sat unsold and others obtained multiple offers.

It is a matter of those factors: timing, market conditions, marketing techniques and how the house is presented. If there are several homes at the same price point with the same amenities then you might not receive as many offers or if the market is slow you might not get offers right away. There is also a big difference in the quality of the marketing by different agents. I cannot predict how fast a house will sell because our market can change very fast. If the interest rates change or if the stock market takes a big correction or if we have an earthquake then all of the predictions can be wrong. However, if no major event happens then preparing the house and marketing it to all of the potential buyer pools is the best way to receive the best price.

An experienced realtor is your best tool since they are in the market every day and can counsel you on changing market conditions and buyer feedback so your expectations are in line with reality.

- Janis Stone

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